01 / COMMERCIAL
Revenue and margin
Sales processes, commercial partnerships, conversion, operating costs and partner economics.
ABOUT CX90 ADVISORY
Commercial thinking. Operational depth. Customer perspective.
CX90 Advisory works at the intersection of business performance, operational delivery and customer experience—where growing companies often lose margin, speed and consistency.
Built around practical operating experience.
Our approach draws on hands-on experience across multi-market customer operations, retail and e-commerce workflows, sales operations, logistics, external partnerships, operational governance and transformation programs.
We work on the connections between functions: where costs build up, customers encounter friction, revenue opportunities are missed and execution becomes difficult.
02 / OPERATIONAL
Governance and delivery
Cross-functional operating models, process improvement, KPIs, program execution and supplier performance.
03 / CUSTOMER
Experience and automation
NPS and CSAT programs, journeys, transactional communications, service workflows and chatbot design.
GEOGRAPHIC REACH
Based in Europe. Working internationally.
We focus on businesses in Europe and international markets, including companies operating across several countries. Remote advisory is available; on-site work can be discussed based on location and scope.
Our strongest sector focus is e-commerce, marketplaces, retail and customer-intensive service businesses.
WHO WE SUPPORT
Decision-makers facing complex execution challenges.
Founders and CEOs
Align operational priorities with margin, growth and business risk.
COOs and operating leaders
Address process fragmentation, cost-to-serve and inconsistent performance across teams or markets.
Commercial and customer leaders
Improve cross-functional accountability across sales, fulfilment, service and retention.
HOW WE WORK
Independent, practical, outcome-oriented.
CX90 Advisory works across business operations, customer-facing processes and transformation execution. Engagements are scoped around a defined business question, measurable operating indicators and clear decision ownership.
START A CONVERSATION
What is holding your business back?
Tell us what is happening, which markets are involved and what you want to improve. We will discuss whether and how we can help.
Discuss your challenge ↗